Startup Wisconsin is committed to advancing Wisconsin’s startup ecosystems through unique programming, collaborative partnerships, and networking. Driven by entrepreneurs and leaders throughout Wisconsin who are passionate about making a difference, and creating a positive and lasting impact that will advance the state’s economy forward.
Back To Schedule
Monday, November 16 • 2:30pm - 3:15pm
Husch Blackwell: Brand-Aid - Intellectual Property Info for Startups

Sign up or log in to save this to your schedule, view media, leave feedback and see who's attending!

Join Husch Blackwell for a session focused on what entrepreneurs and owners of emerging and existing businesses need to know about identifying and creating protectable intellectual property assets and brand recognition. This presentation will outline the steps necessary to protect IP assets and explain several useful tools for monitoring and enforcing IP rights against potential unauthorized users.

Topics will include:
  • When it makes sense to protect your invention and what options are available.
  • Creation/identification of strong trademarks
  • Avoiding infringement

avatar for Brianna Shonenberg

Brianna Shonenberg

Attorney, Husch Blackwell

Monday November 16, 2020 2:30pm - 3:15pm CST
Milwaukee Milwaukee, WI, USA